The Use of Social Media in the Tow Business
At the Tennessee Tow Show in Chattanooga, Tennessee, we were asked to lead a discussion on the use of social media in the tow business. The term “social media” can refer to many things but in this context we mean communicating and/or posting information, including photographs, on various internet platforms, including Facebook, Twitter, websites, and blogs. With the advent of the camera phone and the speed in which information may be disseminated on the internet, having a well-crafted social media policy is necessary.